If you have been around the US in the past two years, I am sure that you have noticed “CBD” gaining popularity on both the internet and in local stores. The buzz is everywhere and there is a good reason for it. Other than this buzz about CBD, the only thing that mirrors it’s popularity seems to be the confusion and lack of knowledge about what exactly it is and who should use it.

In a nutshell, CBD is a cannabidiol, which is a chemical compound that naturally occurs in the cannabis plant. Marijuana contains both THC and CBD, and these compounds have different effects. Unlike THC (Delta-9-tetrahydrocannabinol), which is the product in cannabis (marijuana) that gets you psychoactively “high”, CBD is the potentially therapeutic qualities that is in cannabis, like marijuana. THC has/had been prescribed by doctors for the benefits that it can possess to it’s users, and now scientists have been able to isolate this compound and eliminate the THC from the equation. Typically CBD will actually contain less than 0.3% THC, which is the government requirement to make it fall into the CBD category.

Some ask why CBD/THC has potential therapeutic benefits and this is all interaction within the human body.   Both of these compounds work by interacting with our body’s endocannabinoid system, which work like neurotransmitters, shuttling messages through the body to help maintain homeostasis. CBD and THC are known as cannabinoids and they both interact at two known brain receptors. The first one is known as CB1, and the second is CB2. These CB1 receptors are mainly present in the brain and spinal cordand involved with a number of functions, including memory, intellectual cognition, motor skills and pain management. The issue with THC is that it attaches itself to these types of receptors, inhibiting the release of neurotransmitters while also potentially increasing the release of others. This causes a disruption in “normal” body/brain function causing the “high” sensation. CB2 receptors are primarily associated with the immune system and found outside of the brain/spinal cord in such organs as spleen, liver, heart, kidneys, as well as the bone structure, blood vessels, endocrine glands, and reproductive organs. uterus and more. Originally, scientists thought CBD had the same negative influence on CB2 receptors, but have changed their conclusions. This is not to say that you will not feel the effects, as a “body high” can be induced (as opposed to a mind-altering one), which is one of the possible positive effects of the product.


Although the exact way CBD affects our bodies is still unknown, due to the relatively short time CBD has been studied, scientists are beginning to think CBD actually encourages the body to produce more of its own endocannabinoids, which may help reduce anxiety, pain and inflammation. This wonderful news is the reason for the “buzz” and popularity of CBD in the recent years. Hopefully, CBD will get more properly classified to allow the American scientific community to further study the actual effects of this product and allow the CBD world to fully show it’s potential in health related areas. CBD can be used in a variety of forms, including liquid/oil form, pills, lotions, bath bombs, and dog treats. This makes it easy for the consumer to choose the best option for them, and the best way to get its potential benefits. According to the World Health Organization report from 2017, it was reported that CBD (in its pure state) is safe and well-tolerated by humans and animals. Unlike THC (marijuana), it is not likely to cause physical dependence for the user, due to the very low (less than .3%) trace of Delta-9-tetrahydrocannabinol. As a precaution. It is always best to consult your doctor in order to make sure you should take CBD regularly, and if it would interfere with any other drugs you are taking.

Due to its increased popularity, the projected sales of CBD are expected to exceed approximately $5 billion for 2019 (2019 data not yet released), based on data from Brightfield Group (cannabis-focused research firm). If this number is correct, that would be about a 706% increase over 2018. With its potential benefits and increasing interest among consumers, this trend should continue to rise for 2020.


The information contained in this article is for educational and informational purposes only. It is not intended to serve as health or medical advice. It is always recommended to consult a physician, or other qualified health provider, regarding any questions you may have about a medical condition or health objectives.